Tuesday, April 20, 2010

Multi-media piece

The World Wide Web has changed the media forever. Before journalists simply wrote a piece for print, or for television, however long they wanted. They didn’t need to worry about writing the headline, incorporating photographs, audio, or video.

Today, journalists have somewhat different guidelines to follow. In writing a good multi-media piece, it’s important to make the information as clear and concise as possible in delivery. Using sidebars, graphs, and bullets adds a lot to online writing.

Photographs and video can be used to emphasize the story; words will simply describe the pictures. Hyperlinks are useful to help people understand everything they are reading.

Probably the biggest difference using the web is that readers want interactive writing. They want to be able to add and respond to the story. The writer should make the reader feel a part of the story and allow ways for him or her to communicate back.

Plagiarism is still an issue that writers online must be aware of. Online writing itself should be different from the print piece it is based off of. Writing online changes things by way of communicating the fastest updates, clearest delivery of information, and the largest amount of knowledge.

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