Multimedia is the use of multiple methods of communication compiled into one format to better serve the person who is taking in the information. Good multimedia pieces often combine the use of visual and audio effects to grab the reader or viewers attention and convey their message in a way that is easiest to understand and gets the point across in the most efficient way possible.
Multimedia pieces make the most out of appealing to the different senses in order to keep the audience's attention. Video and images appeal to the need for the visual stimulation of the mind, whereas sound satisfies the audio wants and words are used to hit the need for how traditional information is processed.
There is a new trend on the internet that is based upon websites that are springing up that strictly provide coverage using multimedia and nothing else. This differs from the traditional sense of how news is conveyed, meaning stories are written or tape and people have to read, watch, or listen to obtain the information. This new use of multimedia allows outlets to utilize more contemporary methods and let them stay competitive in the field of news media.
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