The first and probably most obvious thing a reporter needs when writing a profile story is the “who”.
However, unlike most stories, a profile story cannot just indentify the subject it must provide background information on why this person matters to us; something to make the reader want to know about this person.
Your research will also help you to hone your questions to really get at who this person is.
When you do meet the person for an interview pay attention not only to their words but to their mannerisms and body languages; a great deal can be learned about a person simply based on how they act.
In short: do your research, know your delivery, and focus on the person.
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