Profiles are definitely something that reporters want to get accurate. When dealing with someone that your going to do a profile on, its important to do background information, and research of the person.
Spending time with the person that is going to be profiled helps because it allows the reader to see what they are like and can help them better communicate to the readers a true view on the person.
And because the subject is a person, its even more important to get it right. If there are mistakes in the profile and the subject sees the mistake, it puts a lot at risk for the journalist.
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